"Book publicity" refers to the action of promoting and drawing attention to a book, author, or their work in order to generate interest, increase visibility, and ensure the book reaches a wider audience.
Full definition
We'd love to hear what kinds
of book publicity strategies you've used to get noticed in the comments section below — what worked, and what didn't.
We celebrated 20 years
in book publicity in 2017, and have seen countless changes in the business of promoting books over that time.
We are a full - service
book publicity firm with more than twenty years experience in promoting books and authors.
There are three keys to success
with book publicity: Knowing who to contact, knowing what they want to receive, and giving them what they want and need.
Read the latest on author marketing tips, book promoting tricks, and news
about book publicity in the modern age.
Any author that is doing their homework
on book publicity understands that virtual book tours are not enough to successfully promote a book.
When promoting and marketing business books, we incorporate the elements of a
traditional book publicity campaign with proven author marketing services techniques to enhance reputations and brand authors.
Authors want to know, understandably, what makes us different from other
book publicity agencies, and it is indeed our «system» that makes the difference.
But the cool thing is that we can learn from all of them, and we can adapt their book promotion strategies to our
own book publicity goals, needs, and preferences.
Creating that all - important
book publicity media list you'll use to promote your book on an ongoing basis takes time and effort, but it's not hard to do.
Along with reviews of books, we provide services for authors such
as book publicity services, editing, author interviews, literary book awards, as well as coaching to write book proposals.
Online networking is part of your book promotion campaign, and the blogosphere is the hub of your
online book publicity efforts.
We've all heard about the social media and many are experimenting with
doing book publicity via these channels.
Other book publicity firms are more like personal assistants: They tend to take a more administrative approach.
As a book publicist, I get asked a lot of questions up front by authors about
how book publicity works in general, as well as what services are provided for authors.
Spending too much time on advance book promotion is probably as bad of a decision as spending no time on
advance book publicity.
Here are the top tips I'd provide authors who want to promote their books but lack the funding to hire
book publicity help.
How do you
garner book publicity opportunities without persistent outreach to radio show producers and radio show hosts, though?
As a book publicist, here's my new number one book promotion rule: I'll only take on
book publicity projects with a living author who can speak to the media.
The
virtual book publicity tour is an ongoing tool that allows the author to begin creating a database of potential buyers in their target market.
In addition to contact information, the directory includes insider tips that will help make sure your
business book publicity campaign is successful.
Although a publicist may be the last publishing professional an author engages,
book publicity begins six to 12 months prior to release date.
Book publicity also includes the planning of author events and appearances at bookstores, festivals, and various speaking venues.
For traditional publishers, that is most often when their
entire book publicity campaign comes to a hard stop.
We are selective in the books we take on and look for quality writing, design and author credentials, and assess every title for
book publicity potential.
In the world of book marketing, perhaps nowhere are personal connections and contacts more important than in
sports book publicity & sports PR.
We are a full -
time book publicity company, and we work very hard on behalf of our clients during the day.
Once it gave me the courage to quit a great job to start my own company to do online
book publicity before I fully understood what that was.
They say there's no such thing as bad publicity, and I'd interpret that to mean there's no such thing as
bad book publicity, either.
Phrases with «book publicity»