An appearance package refers to a set of cosmetic enhancements or modifications made to a vehicle's exterior in order to improve its overall look and appeal. These packages can include anything from new paint colors, body kits, spoilers, decals, and custom wheels, among other things. The goal is typically to make the car stand out and appear more attractive while also potentially improving performance or functionality. Appearance packages are often offered by automakers as an additional option when purchasing a new vehicle, allowing customers to further personalize their ride without having to invest in costly aftermarket modifications.