The term "character posters" refers to promotional materials that feature individual characters from a movie, TV show or play. These posters typically include an image of the character along with their name and sometimes a brief tagline or quote attributed to them. The purpose of these posters is to help build anticipation for the release of a new project by giving audiences a glimpse into the personalities and stories of its characters, as well as to promote specific actors or actresses who portray those roles.