The term "Corporate Events" refers to any type of gathering, meeting or occasion organized by a company for its employees, clients, investors or other stakeholders. These events can range from small meetings and conferences to large-scale corporate functions such as annual general meetings (AGM), product launches, team building activities, awards ceremonies, and many more. The main purpose of these events is usually to promote business relationships, boost employee morale or showcase new products/services. They can also serve as opportunities for networking, learning, and entertainment. Overall, corporate events are an essential part of any company's marketing strategy and play a crucial role in building brand awareness and loyalty.