Eye makeup refers to cosmetic products that are used on or around the eyes to enhance their appearance. This can include anything from simple eye shadow and mascara, to more complex techniques such as lining, contouring, and highlighting. Eye makeup is often used to create a variety of looks, from natural and subtle to bold and dramatic. It's also commonly used to accentuate the shape or color of the eyes, and can be used to draw attention to certain features while minimizing others. Overall, eye makeup is an important part of many people's beauty routine, helping them feel confident and put-together.