The term "facial" has multiple meanings depending on context.
1) In general usage, a facial refers to a treatment for the face that involves cleaning, exfoliation, and hydration. It can be done professionally at a spa or salon, or at home using products designed for this purpose.
2) Facial is also used in reference to a specific type of massage technique applied to the face, neck, and shoulders. This involves applying pressure and manipulating muscles and tissues to promote relaxation and improve circulation.
3) In sports such as basketball or soccer, facial refers to contact with an opponent's body part, typically the face. It is a common foul if excessive force is used.