The term "fitness culture" refers to a society or group that places a high value on physical fitness, health and well-being. This can include individuals who engage in regular exercise, follow a balanced diet, prioritize their mental health, and make overall lifestyle choices that promote optimal physical and emotional well-being. The concept of "fitness culture" also encompasses the broader societal norms and values that support and encourage these behaviors, such as access to gyms or fitness classes, public health initiatives, and a general awareness of the importance of taking care of one's body. In essence, "fitness culture" is an environment in which physical fitness is not only accepted but actively encouraged and celebrated as an essential component of overall well-being.