The phrase "hype wave" refers to a period when there is a lot of excitement and buzz around a particular trend, product, or event. It means that people are getting really excited and talking a lot about it.
Sentences with «hype wave»
At this point its console hype wave still hasn't totally disappeared, so it won't have any sales issues for a while yet. (n4g.com)
Is its venture into blockchain a solid business decision or is it just riding on the crypto hype wave? (blokt.com)
Still, the developers could try to ride the massive hype wave and target a May 2019 launch window to coincide with Avengers 4. (wccftech.com)