Matte lipstick is a type of lip color that sets to a flat, matte finish instead of a glossy or shiny one. The word “matte” refers to the texture and appearance of the lipstick once it has been applied – it’s not going to have any sheen or sparkle on your lips. Matte lipsticks are popular for their long-lasting, non-transferable formula that doesn't smudge easily. They can be used to create a bold and dramatic look or to simply add some color to the lips without any shine.