Nipple confusion refers to a situation where an infant is unable or unwilling to latch onto the breast for feeding, despite having all their physical needs met. This can occur when the baby is given a bottle instead of being breastfed, leading them to associate the nipple with food from a bottle rather than milk directly from the breast. As a result, they may refuse to latch onto the breast and instead demand to be fed through a bottle. Nipple confusion can lead to difficulties in establishing breastfeeding, and may also cause stress for both the mother and baby. It is important that parents seek guidance from healthcare professionals if they are experiencing issues with nipple confusion, as there are strategies available to help resolve it.