The term "online business" refers to any commercial activity that is conducted over the internet. This can include a wide range of activities such as e-commerce, online marketing and advertising, digital content creation and distribution, and providing services through an online platform. An online business can operate in various industries, including retail, finance, entertainment, education, and many others. The main characteristic of an online business is that it uses the internet to reach customers, communicate with them, and complete transactions. This allows for greater flexibility, accessibility, and efficiency compared to traditional brick-and-mortar businesses.