A promotional video is a short film or animation that is created to promote a product, service, brand, or event. It typically showcases the key features and benefits of what is being promoted in an engaging and persuasive manner, with the goal of attracting attention, generating interest, and encouraging potential customers to take action. Promotional videos can be used for various purposes such as advertising, marketing, fundraising or simply sharing information about a new product or service. They are often distributed through social media platforms, websites, email campaigns, or displayed at events and trade shows.