Publicity refers to the promotion and dissemination of information about a person, company or cause in order to generate attention and support from the public. It can involve various methods such as advertising, media relations, events, and social media campaigns to raise awareness and create a positive image for the subject being promoted. Publicity is often used interchangeably with the term "public relations," but while PR encompasses broader strategies to maintain good relationships between an individual or organization and its public audience, publicity specifically focuses on gaining attention through targeted promotional efforts.