Definition of «segment»

Usage examples

1. Market segmentation: This refers to dividing a larger market into smaller, more manageable segments based on various factors such as demographics, psychographics, or behavior. For example, a cosmetics company may segment its market into different age groups, such as teenagers, young adults, and mature women, to tailor their products and marketing messages accordingly.
2. Image segmentation: In image processing, segmenting an image involves partitioning it into distinct regions or segments based on certain criteria. For instance, a computer vision algorithm can segment an image of a fruit basket to differentiate between apples, oranges, and bananas, enabling further analysis or identification of specific objects within the image.
3. Speech segmentation: In natural language processing, speech segmentation refers to the process of dividing audio recordings into smaller units, typically phonemes, words, or sentences. This is often used in speech recognition, where algorithms aim to accurately transcribe spoken language by segmenting the audio and mapping each segment to the corresponding linguistic unit.
4. Customer segmentation: Businesses often employ customer segmentation to group their customers into categories based on similarities or shared characteristics. For instance, a telecommunications company may segment its customers based on their usage patterns, such as heavy data users, voice-only users, or business customers. This allows the company to better understand and cater to the specific needs of each segment.
5. Time segmentation: Time segmentation involves dividing a period of time into distinct intervals or segments for analysis or planning purposes. For example, financial analysts may segment a year into quarters or months to track and evaluate the performance of a company over different time periods. This helps identify patterns, trends, or seasonal variations that can inform decision-making or forecasting.