The term "signature cocktail" refers to a unique, special or distinctive drink that is created and served in a particular establishment such as a bar, restaurant or nightclub. These cocktails are often named after their creator or the place where they were first made, and are typically associated with that specific location. They may also be designed to represent the personality or theme of the venue, and can become popular among customers for their taste, presentation or novelty factor. Signature cocktails are usually promoted as a special feature of the establishment, and can help to attract new clientele and encourage repeat business from regular patrons.