The phrase "special emphasis" means to give particular importance or stress on something. It is used when there is a need to highlight, draw attention to, or place extra focus on certain aspects or details in order to convey an important message or make a point more effectively. This could be done through the use of bold text, italics, underlining, exclamation marks, or other emphasis techniques. The phrase can also refer to a special program, campaign, or initiative that is given extra attention and resources in order to achieve specific goals or objectives.