The term "special offer" refers to a promotion or deal that is typically only available for a limited time, often with discounted prices or additional incentives. This can include things like buy one get one free deals, percentage off discounts, free shipping, and other special promotions designed to encourage customers to make a purchase they may not have otherwise considered. Special offers are commonly used by businesses as a way to increase sales and attract new customers, while also rewarding loyal patrons with exclusive perks or savings.