Definition of «to drum up»

The phrase "to drum up" means to create interest or excitement for something, often by using persuasion and enthusiasm. It can also refer to actively seeking out new business or customers through aggressive marketing tactics. The term comes from the idea of a person beating a drum to attract attention and gather people together.

Phrases with «to drum up»

Sentences with «to drum up»

Coming in with a short list of potential clients, it was difficult to know where to turn to drum up more business. (realtormag.realtor.org)
«Islamists» use of this idea that Copts were behind it was apparently effective in drumming up support for those attacks,» said Eric Trager of the Washington Institute for Near East Policy. (religion.blogs.cnn.com)
The legwork, he says, proved invaluable in drumming up interest for the first version of Product Hunt, and those initial visitors helped shape the platform with crucial feedback. (thenextweb.com)
(see all sentences)