Definition of «to extend the run»

The phrase "to extend the run" means to make something, usually a show or play, last longer by adding more performances or shows.

Let them get extended run and a chance to prove themselves. (sbnation.com)
That show will extend its run through 2018, with an increase to 35 episodes a year, from 14. (nytimes.com)
All models get roof rails, moonroof is optional as well as extended running boards. (fourwheeler.com)
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