He fell in love with the very addictive gameplay loop that was on offer. (player2.net.au)
Pit People, even in this early state, fosters a rather addictive gameplay loop of collecting a staggering number of potential party members, decking each one out with the gear that best makes use of their abilities. (darkstation.com)
This is the same addictive gameplay loop that many loot - based games like Borderlands, Diablo 3, and Destiny use. (cultureofgaming.com)