Most cases presented begin with the development of a case history that includes information on the animal, including species, age, sex and reproductive status; when did the problem behavior first appear, frequency, and circumstances; the presence of antecedent stimuli, apparent target of the behavior and result. (animalbehaviorsociety.org)
Utterly perplexed, Thornhill begins to investigate the matter personally, assuming the identity of apparent target George Kaplan in an effort to figure out why men are trying to kill him and why the same men believe he's Kaplan. (dvdizzy.com)
Old Spice's strange viral ad campaign, «Momsong,» with mothers weirdly stalking their sons and singing about leaving the nest, appears to have given the brand a bigger perception boost with mothers than the apparent target audience of men 18 - 34. (brandindex.com)