In other words, people perceive having sex for approach goals (vs. avoidance goals) as being associated with higher desire and satisfaction regardless of the person's gender or relationship length. (scienceofrelationships.com)
But if you aren't approaching your goals with the proper strategy, you're going to end up frustrated. (entrepreneur.com)
Take a woman high in approach goals and a man open to her influence, and you have good conditions for marital success. (positivepsychologynews.com)