We don't train for arbitrary goals that only apply to the gym. (neatstrength.com)
I believe many of us, me included, get caught up in the pursuits of other people's often arbitrary goals. (remonline.com)
Create a platform that can reliably sell books, because if we try to tear away those kinds of arbitrary goals of hitting the best seller list, and we look at why we're doing this, we're writing, there's easier ways to make money. (thecreativepenn.com)