And, in the time - honored tradition of cockeyed optimists, their plan (which they feel should be painfully obvious) is to make up the unit losses on the soon - to - be-realized, just around the corner, and miraculously scalable volume. (inc.com)
About the author: Richard Hawke is a pseudonym of Tim Cockey, also author of the humorous mystery series featuring undertaker Hitchcock Sewell which starts with The Hearse You Came In On. (bookbrowse.com)