Sensory branding operates on the premise that if a brand stimulates multiple senses, we will experience the brand more profoundly, connecting on deeper emotional level. (marketingindustrynews.com)
Not, perhaps, since Edward Steichen spread his globalist's honey in the mid -»50s has an accumulation of photographs connected with so many viewers on so deep an emotional level. (artforum.com)
Not only that, research shows that direct mail connects with customers on a deeper emotional level and provides a much higher response rate. (entrepreneur.com)