The phrase "end customer" refers to the person or people who will actually use or benefit from a product or service. It is the final recipient or user of the product, as opposed to any intermediaries or middlemen. Full definition
Create better products, better campaigns and better end - to - end customer experiences with solutions optimized for the unique challenges of your industry. (visioncritical.com)
The legal industry is especially interesting for AI application as the opportunity cost of «getting it wrong» or «getting it late» can be huge for end customers. (rossintelligence.com)
I would also be keen to talk with candidates with a strong business development and high end customer service back grounds. (cv-library.co.uk)