"Engaging content" refers to information, articles, videos, or any form of media that captures people's attention, sparks their interest, and keeps them interested or entertained. Full definition
Another way to create engaging content with your followers is by posting polls that pose a question that your followers are prompted to answer. (rismedia.com)
You need to hook them in with engaging content from the start. (elearningindustry.com)
By focusing on other types of content you can create more engaging content for your audience. (toprankblog.com)