It might sound suspiciously like «educational fun,» something we learned in school to be wary of, but still: Chipotle manages to book enough eager bands that enough folks turn out hoping for free burritos and it works. (fooddrink-magazine.com)
The chain has won back some people with free burrito deals and, in July, it announced it was finally serving queso in its New York City test kitchen for the first time. (businessinsider.com)
Plus, if you want to eat more burritos, text BOORITO to 888222 by 10/31 for a chance to win a year of FREE burritos. (dannydealguru.com)