At the end of the day, any hourly worker will appreciate the extra dollars, and this sort of encouragement leads to the sale of more expensive fish. (petbusiness.com)
But if you have authored just one book so far, then offering it for free would have little value because it couldn't lead to sales of your other titles. (buildbookbuzz.com)
A strong content strategy can help software businesses build trust with potential buyers, drive more leads and help convert leads to sales. (ironpaper.com)