"Midnight release" refers to the act of a product, like a book, movie, or game, becoming available for purchase and being released to the public precisely at midnight, often accompanied by special events or gatherings. Full definition
I guess it just goes to show, though, that the people who attend midnight releases of games are insane, but that doesn't mean they aren't interesting. (retrovolve.com)
By the time launch day rolls around, I'm worked into a frenzy and inevitably end up waiting in a line for midnight release. (blog.us.playstation.com)
But this got me thinking about this whole midnight release thing. (retrovolve.com)