It was lost to an audience scattered by taste among scores of niche channels and new services. (canadianbusiness.com)
But the decline of cable could be tough for smaller players, such as niche channels which currently get a share of cable fees but might not be able to attract subscribers on their own. (fortune.com)
Even if packages are unbundled, individual channels may cost more and the futures of certain niche channels may be jeopardized, especially those that subsist on subscriber fees (as opposed to advertising revenue). (canadianbusiness.com)