I absolutely agree with you about niche marketing --(and niche within a niche for that matter as well!). (contentmarketinginstitute.com)
Games like Nioh and The Legend of Zelda: Breath of the Wild are carving out their own niche within a niche, borrowing concepts and mechanics while remixing and augmenting the genre's established tropes. (digitaltrends.com)
And despite the fact that the 30 - employee outfit — which ranked 98th on the 2014 PROFIT / Chatelaine Women's 100 — focuses on a niche within a niche within a niche, it can still bring in $ 5 million to $ 10 million in revenues every year, 70 % of which come from outside Canada. (canadianbusiness.com)