Persuasion refers to the act of convincing someone to believe or do something through logical reasoning, emotional appeal, or influencing their thoughts and opinions. Full definition
You're obviously aware of the power of persuasion in marketing. (entrepreneur.com)
It's the one bit of accountability to which every CEO, regardless of political persuasion, pays homage. (canadianbusiness.com)
If you're looking to learn more about the fine art of persuasion in real estate, check out our guide on the delicate art of negotiation. (moneysense.ca)