After we help identify those who will be more likely to contribute to your fundraising goals; that understanding will translate to a strategy for targeting those individuals with pledge rewards they will value. (matadorsolutions.net)
Then, figure out how to reward donors with recognition, swag, and / or exclusive opportunities (think like pledge rewards for PBS or NPR, but with a personal and creative twist). (theabundantartist.com)
You can find out more about FRED, watch our video appeal by Sir Tony Robinson (Baldrick) and discover our great pledge rewards, here. (fatherhoodinstitute.org)