On the other hand, first - time advertisers are at risk for spending a lot of precious capital for exposure they are unprepared to measure and leverage. (inc.com)
This will keep you from making a mistake and losing precious capital. (tradingonlinemarkets.com)
They'll help you frame your problem and they'll help you check the assumptions and belief systems that are holding you back so you spend less time spinning your wheels and wasting precious capital. (entrepreneur.com)