"Public fundraising" refers to the process of collecting money or resources from a large number of people in the community or the general public, usually for a specific cause, event, or organization. Full definition
Keep in mind that a token sale is a very public fundraising exercise, so all new developments (or lack thereof) will be placed under tremendous scrutiny. (elementgroup.com)
FOOD BANK: Greater Chicago Food Depository has begun a $ 10 million public fundraising campaign to support its new Southwest Side food - distribution and training center. (articles.chicagotribune.com)
The process hasn't been slow and neither has it been steady, but digital crowd sales (commonly known as token sales or ICOs) continue to emerge as a form of public fundraising mechanism. (elementgroup.com)