Many refer to term life insurance as pure life insurance, because of its focused goal of providing a death benefit for amount chosen if the insured passes within the term of the policy. (truebluelifeinsurance.com)
Since a term insurance policy offers pure life cover with no saving element, it is cheaper. (business-standard.com)
It clearly indicates the absence of pure life insurance products such as term insurance in their sold products. (abhinaygupta.in)