If you've got the marketing chops and design chops to make infographics, this can definitely fit into a content marketing strategy, because of the high shareability of infographics. (inc.com)
«This is an example of a smart brand that gets it and is willing to take a risk,» said Nick Reed, shareability co-founder. (mashable.com)
If you're just optimizing for shareability then you're probably just writing one specific type of story.» (fortune.com)