The recent book Cubed: A Secret History of the Workplace, by Nikil Saval, suggests that every idealistically - minded office space innovation ultimately becomes another tool of economization:» [Companies] wanted to stuff as many people in as small a space for as cheaply as possible as quickly as possible.» (businessinsider.com)
«We are not here to compete with a single brand in particular — there are many sandwich cookies in the market today,» says Roshni Chatterjee, head of white space innovations for Asia - Pacific at Kraft Heinz. (adage.com)
Also, he's really into space innovation... and was Elon Musk's college roommate. (thenextweb.com)