"Sponsorship money" refers to the financial support provided by a company or individual to promote or endorse an event, organization, or individual. Full definition
Whenever there's a great deal of sponsorship money involved in a driver appointment, there is always those calling out the pay driver. (wtf1.com)
Over 200 artists and arts organisations pledged not to accept sponsorship money from oil companies. (artlyst.com)
After you win against your rival enough times, however, you'll rank up, acquire a faster rival, and earn more sponsorship money with each race. (segadoes.com)