Different format types can be more appropriate for various stages of the sales cycle. (contentmarketinginstitute.com)
A phone conversation is always better than email or social selling when trying to develop or move the relationship to the next stage of the sales cycle. (discoverorg.com)
Personal touches like this can help push a prospect through the last stages of the sales cycle and make your company stand out as one that goes above and beyond for their customers. (blog.hubspot.com)