Much like traditional book tours, virtual tours consist of multiple tour stops — they simply happen online and across multiple platforms. (bookmarketingtools.com)
You might find, as these pioneering authors did, that a Skype book tour provides even more opportunities than a standard book tour to foster intimacy and connections with your readers... and you might find yourself trading in traditional book tours for Skype - driven book tours for good. (bookpr.com)
Over the years, many publishing houses have been scaling back on traditional book tours — not the least because bookstores themselves are disappearing — because travel can be expensive (and time - consuming) and sometimes there can be cheaper and just as effective ways to sell books. (yodiwan.com)