The phrase "traditional bookshops" refers to physical stores that sell books in a traditional way, where customers can directly browse and purchase books in person, rather than buying online. Full definition
Hundreds of publishers that work with Lightning Source are already using the new colour printing option for both their short run needs and to fulfill orders via Ingram's comprehensive reseller channels, which reach tens of thousands of online and traditional bookshops worldwide. (ingramcontent.com)
Also, and of more relevance to where I am right now, while self - publishing allows for global distribution (which is fantastic in reaching new readers overseas), traditional bookshop distribution at home is an issue, as is broad - reach marketing. (writerfulbooks.com)
As chair of the Libraries APPG, the switch to e-reading is having a profound impact on libraries and traditional bookshops. (totalpolitics.com)