The problem is that it is VERY hard to find healthy grass fed meats in typical grocery stores. (truthaboutabs.com)
Only about 5 % - 10 % of the food in typical grocery stores is «clean». (healthychild.com)
Frontier's herb flavors seem to be more true and more concentrated than typical grocery store brands and even some of the other bulk herbs I've bought in the past. (amazon.com)