If the product's reference asset has a positive cumulative return on the call date, the product is called and investors receive any accrued coupon payments and the face value of the note. (link.springer.com)
The key here is the variance of dollar amounts per risk of each note not the company value of the note. (financialsamurai.com)
First, with fixed - rate notes, as interest rate yields increase, the market value of the note decreases. (biggerpockets.com)