Zuckerberg has said that he sees longer - form, scripted content as an «anchor» for a new video tab on the site, and that this will be a destination for those looking for video to watch. (fortune.com)
Facebook first launched its dedicated video tab in April 2016, but it only hosted the more generic News Feed videos people were already seeing from Pages and friends. (beta.techcrunch.com)
Facebook is laying the groundwork to do just that; the company has been pushing video for a long time now, and recently added a dedicated video tab to its app. (stratechery.com)