He has a red and yellow tail with brown and red wings. (mariowiki.com)
As a result, an estimated 85 % of the more than 100 million people expected to tune into the game will have a chance to see Yellow Tail's ad. (adage.com)
If Yellow Tail gets its way, fans everywhere will be drinking a little wine as they watch the game, no matter who's playing. (adage.com)