Are occasional readers eager to spend more time on book search and are they brave enough to buy books from unknown authors? (ebookfriendly.com)
Prime Reading, launched in October 2016, is the latest perk for subscribers in the US and offers a rotating selection of over 1,000 popular books and periodicals for occasional readers. (bookmachine.org)
This effect is vastly magnified in ebooks because so much of the expanded audience are only occasional readers. (io9.gizmodo.com)