The defense of last (or sometimes first) resort for someone with nothing of value to add or nothing of substance to say. (religion.blogs.cnn.com)
So ask yourself, does your product or service provide value to more than one generation, or to generations living together? (inc.com)
Policies are generally used to serve multiple purposes — to provide a death benefit and grow in cash value to add to your savings for retirement years. (finder.com)