Sentences with phrase «ad groups as»

And you can use Keyword Planner's suggested Ad Groups as a window into what keywords should be grouped into certain topics.

Not exact matches

Email marketing campaigns as well as website ads can also benefit from knowing the specific groups of people interested in your brand's offerings.

It helped an anti-immigrant group learn the best way to target its fearmongering ads, and then used those ads as a case study to test the effectiveness of a new ad format.

Once you have found the best DKI headline and supporting description strategy to grab the attention of as many prospects as possible and maximize qualified traffic to your landing pages, it's time to replicate this strategy in each of the ad group's landing pages in order to maximize conversion rates on that traffic.

(If there is indeed an alternative way to target each keyword individually and effectively with a static headline, then it is time to silo the keywords in question into new ad groups, as they will actually perform better that way.)

Halfway through last year, Jason Kint of the advertising trade group Digital Content Next looked at the total ad revenue booked by those two companies as a proportion of the overall industry, and found that they accounted for about 90 % of all the growth in the business.

Moreover, what counts as «political» is encompassing an ever greater group of activities, ranging from which websites a company's ads pop up on to who its customers are.

We were doing a very quiet test one weekend, spending $ 10,000 to $ 20,000 on ads and treating it as a focus group.

Gotlieb clarified that nobody at GroupM believes the company should be giving away personally identifiable information, but said that the practice of grouping and labeling a swath of individual consumers, known as audience profiling, «should be used as a good» to show consumers ads they are more likely to find useful.

Airbnb's ad featuring a diverse group of people touting a message of acceptance will be seen by many as a criticism of Trump's immigration policies.

Federal Election Commission records show that these groups, as well as five other grant recipients of Crossroads GPS, spent money on political ads, directly or indirectly, in the 2010 election cycle.

A Boston - based mobile marketing agency, Copley Advertising, has attracted several anti-abortion groups as clients for the location - based abortion clinic ad targeting service, Rewire, a nonprofit women's rights news site, reported this week.

An ad created by the pro-Trump Great America Alliance — a nonprofit «issues» group that isn't required to disclose its donors — casts Comey as a «showboat» who was «consumed with election meddling» instead of focusing on combating terrorism.

Noble said in a statement on Wednesday that its Restructuring Support Agreement (RSA) had been signed by creditors known as the Ad Hoc Group.

The company described its ad sales restructuring as significant, and that it would refocus the unit into three divisions, including one group that will be focused on selling ads across titles.

You should test your ad copy and other marketing via surveys, polls, informal focus groups conducted with a handful of your best customers, and direct attempts at selling face to face or to small groups brought together for that purpose, as well as split tests of headlines, offers, and prices via online and offline media.

What's more, ads will not just be aimed at young families that are Target's sweet spot, but will also cater Latinos and older customers, often overlooked groups, as well.

That group is back, spending more than $ 160,000 to air a new ad criticizing Justice Courtney Goodson as she seeks re-election to the state's highest court on May 22.

The fastest way to do this is to pull the SQR right in the Google interface and then you can add the query as an exact match campaign or ad group level negatives by checking the box next to the term.

The group noted some of its most notable interventions in the last year, this included ensuring responsible alcohol ad targeting, as well as gambling and junk food restrictions.

And then of course you will probably want to do some manual tweaking as well based off of the data, but this can be a good quick way to apply tiered bidding approach to an ad group.

Besides being part of the Ad Hoc Group of Puerto Rico, Perry Capital has invested in private companies operating in Puerto Rico, such as Dade Paper, Rock - Tenn and KapStone Paper and Packaging.

For example, if you are running AdWords campaigns, you can track purchases as conversions and then see how much money a given campaign, ad group, ad or keyword has produced.

The effort is part of Facebook's reaction to the 2016 U.S. presidential election, when Russian - sponsored actors attempted to intervene by posting ads — as well as using fake users, accounts and groups.

But once you arrive at a keyword list based on some of your existing keywords (especially those with high demand but potentially unfavorable overlap with less qualified meanings) you can set the additional phrase or word as a negative keyword to your ad group.

Some of these options may be perfectly acceptable to you, and will help bring in searchers who use other words to describe the same product as you are selling, but others may wind up showing your ad in inappropriate search results (e.g., when someone is looking for a premium cookie for a special afternoon tea they are planning for a human group).

On the ad group level, add negative phrase and exact matches (embedded) as required, to avoid broad matches to trigger where there is an exact match in another ad group.

The statement from the IRS comes in response to a number of ads online and on the radio, such as one from Hartford Gold Group, suggesting investors can avoid stock market turbulence by investing IRA accounts in gold coins and bullion they can store where they like, including their home, according to the Journal.

Sinclair Broadcast Group is the latest media company to be targeted with an ad boycott as critics allege the company is pushing a biased agenda.

Ad Age's E.J. Schultz reports that Volkswagen Group «launched a global creative agency review for its namesake brand as executives at the German auto giant look to centralize marketing control and improve VW's image in wake of the 2015 emissions scandal.»

If you've fallen into the trap of including as may key terms as possible within your ad group, it should come as no surprise that you're spending lots of your budget on pay per click adverts with few concrete conversions.

Move this domain into its own campaign as a managed placement and then build out highly contextually targeted ad groups using data extracted from interior pages of the Display Network domain.

Misuse of those tools has plunged Facebook into controversy, from targeting people who expressed interest in anti-Semitic topics such as «jew hater» to excluding specific racial and ethnic groups when placing housing ads.

If you are using AdWords to promote a small to medium business, then every penny counts so it is important to ensure that your ad groups are as focused as possible.

using your argument we would had civil rights in this country just because goverments make certain practices illegal does tat mean that what the goverrmet s doing is moral and just, The fact s the goverment attempted to use Christaniaity to bolster it claim to power through this we have the start of the Roman Catholic Church one of the most insidious evil organzations on this planet which as doe more to oppose ad kill true follewers of Christ then ay group o this planet.

A group of atheists want to remove the core concept of the understanding of Christmas as it was created as a mass of the celebration of the birth of Christ way back in the 5th century AD — with reason.

-LSB-...] «The ad, in its carelessness, portrays suicide as a viable option when someone fails or loses their job,» said the group's original statement.

When we do this we try to stay connected, as we do with people who move on from the groups, and sometimes meet for larger gatherings but only on an ad hoc basis, like for socials or special services.

The newly named President's Ad Hoc Group on University Climate and Culture has created work groups that will do no more than address the obvious symptoms of the sexual malaise, such as alcohol consumption, and rehash tired methods to prevent sexual violence.

Campari Group lines up US Campari ad campaign — video Campari Group's US unit has rolled out a new campaign for its namesake aperitif brand as it looks to capitalise on the growing popularity... read more

In addition to groups that organize free milk exchanges, like Human Milk 4 Human Babies and Eats on Feets, there's now a site that functions as the classified ads for breast milk.

Google radio ads should make it much easier for outside groups to influence the political process — think about ads in favor of pro-immigration candidates on Spanish - language radio, or environmental campaigns going to evangelical stations to promote environmental solutions as good stewardship of Creation.

Also note: because of the Republican donors» delay in getting into the action this year, their advertising money won't go as far, since I.E. groups buying ads late in the cycle are paying premium prices.

Interesting little tidbit from Nevada: a group calling itself the Patriot Majority is running ads against Sharron Angle on conservative websites, describing her as ««Nevada's WORST legislator!»

In display ads spotted on TheState and Charleston news site Live5News.com, the independent expenditure group paints Romney as flip - flopper who once supported abortion rights.

Of course, the plethora of outside groups may just cause trouble — as I describe in an upcoming piece in Campaigns & Elections, Democratic field canvassing told the McAuliffe 2013 Virginia campaign that some of the TV ads run by Republican IE groups were actually hurting Ken Cuccinelli, not helping.

Angering unions and activist groups closely aligned with the mayor, Uber has also run television ads highlighting the number of nonwhites the company employs as drivers.

A new 527 - type group — the number refers to a section of the federal tax code — would be able to raise money from business organizations and pour the funding into «issues ads» that would attack specific candidates as anti-business, without the funding being counted as a contribution to the opposing candidate.

In 2013, the New York Public Interest Research Group complained to the state's Joint Commission on Public Ethics that the party's efforts amounted to lobbying — the ads didn't urge people to vote for someone, but rather to support a pending policy action — and should be disclosed as such.

The NYT slams the «shadowy group organized as New York City Is Not for Sale» that's running a negative ad campaign against Democratic mayoral frontrunner Chris Quinn.